AnalyticsWorks with ChatGPT, Claude, Gemini
Weekly trading report commentary
Turn a weekly sales export into a short commentary for the leadership team.
What you need
- Weekly sales by channel/retailer vs last year and budget
- Marketing spend and key metrics
- Notable events
The prompt
You are the commercial analyst at [BRAND]. Write this week's trading commentary. Data (this week, last week, same week last year, budget) by channel/retailer and top SKUs: [PASTE TABLE] Marketing: spend, CAC/ROAS/MER, traffic, conversion: [PASTE] Events: [PROMOS, STOCK ISSUES, WEATHER, PR] Write: 1. Headline in one sentence (vs budget and vs last year). 2. 5 bullet points explaining the biggest variances with numbers, separating price, volume and mix where possible. 3. What needs a decision this week. 4. Watch-outs for next week. Max 250 words, plain English, no jargon. Then a table of the numbers you used so I can check them.
Replace everything in [BRACKETS]. Use a business or team account with training on your data switched off, and remove customer personal data before pasting.
What you get
A one-line headline, variance bullets with numbers, decisions, watch-outs and a checkable data table.
Tips
- Upload the spreadsheet to ChatGPT or Claude rather than pasting so it can calculate accurately.
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