PricingWorks with Perplexity, ChatGPT, Gemini
Competitor price and promo scan
A structured price and promotion check across competitors and retailers, with sources.
What you need
- Your product list with RRP and pack size
- Competitor brands and products
- Retailers to check (e.g. Tesco, Sainsbury's, Boots, Amazon UK)
The prompt
You are a pricing analyst for a UK [CATEGORY] brand. Use web browsing to check current prices. Our products: [PRODUCT | PACK SIZE | RRP] Competitors to compare: [BRAND / PRODUCT LIST] Retailers: [LIST] For each competitor product on each retailer, find: shelf price, any promotion (multibuy, Clubcard/Nectar price, % off), price per 100g/ml or per unit, and the URL you used. Then: 1. Build a table: Retailer | Product | Pack | Price | Promo | Price per unit | Date | Source URL. 2. Calculate our price index versus each competitor (our price per unit / theirs x 100). 3. Flag where we are more than 10% above or below the category average. 4. Summarise promotional intensity by retailer this week. 5. List anything you could not verify. Only report prices you actually found on a page, with its URL. Do not estimate.
Replace everything in [BRACKETS]. Use a business or team account with training on your data switched off, and remove customer personal data before pasting.
What you get
A dated price and promo table with per-unit prices, a price index versus competitors, flags and a list of gaps.
Tips
- Use a tool with live web access (Perplexity, ChatGPT with search, Gemini). Spot-check 3 prices yourself.
- For daily monitoring at scale, use a dedicated price monitoring tool instead.
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